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SIRIUS Satellite Radio Ends Year With 1 Million Subscribers

Dateline: 12/27/04

By Corey Deitz, About.com

SIRIUS Satellite Radio announced today that it has surpassed its year-end target of one million-subscribers.

The company says sales of its popular portable "Plug & Play" products, especially the SIRIUS Sportster, were contributing to the strong numbers along with the company's diverse product offering and programming.

"We predicted that we would reach one million subscribers by year-end and we did it," said Mel Karmazin, Chief Executive Officer of SIRIUS.

Besides the Sportster, SIRIUS has "Plug & Play" receivers available from Audiovox, Blaupunkt, Clarion, DISH, JVC, Kenwood, Sanyo and XACT Communication. The Orbiter SIRIUS satellite radio receiver is available at RadioShack stores, and the Streamer, manufactured by Brix, is available at trucks stops and travel centers.

Edmunds.com recently named SIRIUS as having the best overall programming in satellite radio.

In addition, SIRIUS is quick to point out that throughout the football season, the company features SIRIUS NFL Sunday Drive, the programming package that allows subscribers nationwide to hear every NFL game each week, and SIRIUS College Sports Radio, featuring play-by-play coverage of college football and basketball from over 26 top programs around the country.

- Portions from a SIRIUS Satellite Radio News Release

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