Should Turner Broadcasting and Interference, Inc., the marketing company which conceived and carried out the publicity stunt, be held to the same standard as the Sacremento radio station, KDND-FM, which held a contest where a woman died of water intoxication?
In the Mooninite situation, a major city was put on the defensive, no doubt scaring many folks. Granted, no one died, but panic many times can lead to injury or worse. In the KDND-FM contest affair, a contestant was fatally harmed.
Is there a "worse" here?
Is there a more irresponsible party here?
Why not take a moment and weigh in on this question in a quick, informal poll - or just see current results.