It makes me think there's still a lot of respect for radio other than Internet-based.
What I'm going to outline for you is a plan, a blueprint of sorts, to help you move your Podcast or Internet Radio show to a larger platform like AM, FM, or Satellite. You should understand there is no "magic bullet" here. I'm going to give you a direction. What you need to bring to the table is:
1. Great content (what it is your talk about or present in your Podcast or Internet Radio show)
2. A burning desire for success and a willingness to do some legwork