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Clear Channel Radio to Stream Content From Local Radio Stations to Cell Phones

Dateline: 09/07/06

By Corey Deitz, About.com

Clear Channel Radio is rolling out mobile radio programming that will accentuate its local radio stations.

The project begins with New York’s WHTZ-FM Z100 which will stream live radio and new features directly to cell phones across the country serviced by Cingular Wireless.

Clear Channel Radio expects to launch similar programs on up to 100 more of its radio stations in the next 12 months.

Subscribers of Z100 Mobile will be able to interact directly from their phones to listen to streamed and on-demand content including podcasts of celebrity interviews and popular segments.

They can also find the title and artist of the last 10 songs played on-air, make a song request directly to Z100 and receive a text message alert 15 minutes before the song is played, get free station wallpapers for their phone, rate listener-submitted photos and obtain real-time reports on local traffic.

The content of Clear Channel Radio’s mobile program to be offered on up to 100 additional stations over the next year will be similar to the features of Z100 Mobile.

More information on Z100 Mobile can be found at mobile.z100.com.

A monthly subscription will be required for Clear Channel Radio’s mobile content to cell phones.

- Portions From a Clear Channel Radio News Release

(The Radio Guide wishes to disclose in a separate position he is an employee of Clear Channel.)

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