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How Will We Define Radio in the Future?

Opinion/Analysis

By Corey Deitz, About.com

Is AM and FM today’s “Pony Express” and WiMax the next “telegraph”?

When WiMax takes hold, Internet Radio and Podcasting might be able to do it better than AM and FM because startup costs for stations will be very modest, no one will need to apply for a license to broadcast, the F.C.C. won’t have control over WiMax-enabled radio stations (at least as of now), and stations will be able to narrowcast to a smaller audience with more unique content because less overhead will make it easier to support niche programming.

Given that scenario, this is no time for anyone in traditional Radio to look down their nose at the upstarts and wannabes because it is only a matter of time until they are given the technological footing to compete equally.

All they will have to do is come up with good content – better content than old media did.

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