Greenstein also noted Morrow's dedication to Radio and music and called him "...a great ambassador for the industry".
A New York Radio Icon
Bruce Morrow was born on October 13, 1935 in Brooklyn, New York. He became "Cousin Brucie" in 1959 while a deejay at WINS-AM/New York.
After a short stint in Miami in 1961, he returned to New York City and joined Top 40-formatted WABC-AM where he remained until 1974.
He worked at WNBC-AM for three years and after a foray into private radio station ownership, Morrow went to work for Oldies-formatted WCBS-FM in 1982.
He remained on-the-air at WCBS-FM until June 3, 2005 when the station flipped to the "JACK" format and fired its staff.
Less than a week later, SIRIUS Satellite Radio announced that Morrow would be joining the satellite provider to do several Oldies shows.
Often Honored
Morrow was inducted into the Radio Hall of Fame in 1988, the Broadcasting and Cable Hall of Fame in 1990, the National Association of Broadcasters Hall of Fame, and the New York State Hall of Fame in 2006.
In 1994, Mayor Rudolph Giuliani named a portion of West 52nd Street "Cousin Brucie Way."
Home at SIRIUS
Morrow is the host of "Rockin' with The Cuz" and "Cousin Brucie's Saturday Night Party" on SIRIUS Satellite Radio's 60's Vibrations/Channel 6.
In 2007, Morrow published his second book: Doo Wop: The Music, The Times, The Era. The book is a comprehensive history of the distinctive doo wop music genre in the 1950s.
