AOL Top Country was ranked as the highest commercial Internet Broadcast Station with 290,748 hours of TTSL, the sum total of hours tuned in by listeners to a given station or network.
AOL Radio@Network and LAUNCH were the top-ranked commercial Internet Broadcasters with 6,237,229 and 4,263,808 hours of TTSL, respectively. MUSICMATCH was the top-ranked non-commercial Internet Broadcaster with 2,123,567 hours of TTSL.
Demographic Highlights for the Week of October 6 – October 12
- The peak listening day was Wednesday, October 8, with 19 percent of the week’s online listening.
- 77 percent of weekly online listening took place between 5AM and 5PM Pacific Time.
- 12 percent of the week’s total listening took place during the weekend.
- 83 percent of the measured listeners were between the ages of 18 and 54.
- 70 percent of listeners were men; 30 percent were women.
- In the U.S., 35 percent of listeners resided in the South; 31 percent in the West; 18 percent in the Northeast; and 16 percent in the Midwest.
Internet Broadcasters and Sales Networks Weekly Top 15 (Oct 6 – Oct 12) by Rank, Type, Company, TTSL*, and CUME**
1 commercial, AOL Radio@Network 6,237,229 - 1,554,149
2 commercial, LAUNCH 4,263,808 - 866,264
3 non-commercial, MUSICMATCH 2,123,567 - 479,514
4 sales network, The Adsertion Network 1,249,879 - 156,058
5 commercial, Virgin Radio 528,971 - 78,326
6 commercial, ABC Radio Network 419,705 - 79,072
7 non-commercial, Educational Media Foundation 410,964 - 62,374
8 commercial, Standard Broadcasting 295,996 - 28,605
9 commercial, New York Times 222,268 - 29,220
10 commercia,l AccuRadio 175,781 - 54,731
11 commercial, KillerOldies.com 147,187 - 20,199
12 non-commercial, WXPN-FM 91,698 - 12,718
13 non-commercial, KPLU 76,013 - 11,333
14 non-commercial, KING-FM 73,832 - 10,691
15 commercial, WOXY-FM 72,102 - 12,663
*TTSL (Total Time Spent Listening is the total number of hours tuned to a given station or network in the reported time period.
**CUME Persons is an estimate of the total number of unique listeners who had one or more listening sessions lasting five minutes or longer during the reported time period.
- From an Arbitron Press Release
