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Corey Deitz

DAR.fm Now Openly Publishes Talk Show Listening Stats

By December 21, 2012

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Dar.fm (Digital Audio Recorder) is an online radio streaming service which allows users to discover, record, and listen back to popular talk shows. CEO and founder, Michael Robertson recently announced DAR.fm was now publishing statistics for each show. "The stats aren't hidden or displayed as a percentage of some unknown base, but actual numbers," he says. (DAR.fm logo, screenshot: DAR.fm)

If you look in the upper left hand corner of every show page you'll see data covering the last 30 days for "total" and "trending" numbers based on actual activity.

Robertsons says he's already noticed some trends:
- - Any idea that "talk radio" is just for conservatives is wrong. Four out of the top eight shows on DAR.fm are left or progressive hosts.
- - Many of the top 40 shows have a network of radio stations helping them build offline audience. But, look closer and you'll find some hosts really stand out with only one traditional station promotion them. For instance, Dana Loesch is #18, Larry Elder is #20, and Tony Kornheiser is #28.

To use DAR.fm, just browse over to the website.

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